Break-even Analysis Explained
Break-even analysis estimates how many units must be sold before revenue covers costs. It is useful for pricing, product planning and small business scenarios, but it depends heavily on the assumptions you enter.
Formula
Break-even units = fixed costs / (price per unit - variable cost per unit). The denominator is called contribution margin per unit.
Worked Example
If fixed costs are $2,000, price is $50 and variable cost is $30, the contribution margin is $20. Break-even units = 2,000 / 20 = 100 units.
Assumptions and Limits
The formula assumes one product, constant price, constant variable cost and fixed costs that do not change across the volume range. Real businesses may have taxes, refunds, payment fees, shipping, spoilage and mixed product margins.
Common Mistakes
Do not use revenue as profit. Do not ignore variable costs. Do not assume selling one more unit is always possible at the same price.